Bringing focus to
leaders, organizations
and brands
F for focusers
I help leaders to ensure that themselves, their businesses, and brands stay focused and aligned by forging a strong connection between business and brand strategy.
The first company focused on focusing companies.
I’m here to accompany you and your organization build a strong business and brand, stay on top, stay ahead of the game and stay successful in the long run. My job is to provide you with expert advice, unique ideas, and outsmarting the competition to help you to stand out, succeed and thrive in the marketplace.
impact
“He has a great reputation, inspire absolute trust and are able to integrate, understand the culture and define the “how”; he brings to light what the company wants to be and where it needs to go. He is professional, competent, honest, transparent and knowledgeable about the market and its environment”.
Former President EMEA Lear Corporation
“He has been key to the value creation of our business. His ability to solve complex problems is beyond question. I like the way he understands risk, the world does not change from irrelevance, and I am amazed at the ease with which we have been able to implement all his initiatives. He makes the seemingly impossible becomes reality”
President & CEO Europastry
“A rewarding and innovative experience. There is no greater loneliness than that of a person in a C-suite position. He has a holistic vision that can provide a unique approach with empathy, clarity, talent and rigor... to guide you from the ground up”.
“He sets the strategy and the focus so that the consultants, the advisors and all the teams were aligned and on the same page. This leadership gave us a unique focus, a differentiating strategy that got everyone moving in the same direction, and after more than 30 years of being the opposition party... He did it, and make us won the election.”
Former Minister of the Government of Catalonia1988-2000 Former Mayor of Barcelona 2011-2015
“We have been working together for many years. I’ve known him since the beginning of his career and we’ve done a great job together. He impressed me from the very beginning. He is serious, professional, brave, courageous and calm at the same time.”
Ceremonies-Barcelona ‘92
Entropy
Entropy
Over time, every company tends to lose focus, needs to rethink what perceptions have built up in the minds of its stakeholders and whether its positioning is still strong enough.
People, organizations, and brands get messy sooner or later... In fact, everything always tends to get messy. It is not your fault, it is about elementary physics. Entropy started 14 billion years ago, and affects everything around us.
I’ll take care of it and help you fix it.
A grey hair advisor working together
with you will accompany you to frame needs, prioritise solutions, and draw up a strong future
Independent.
The best advise comes only from those who have no ties and are free to speak the truth.
Seasoned.
We have succeeded and failed... but above all we have learned.
Practitioner.
Former directors who have faced the same challenges as you many times.
services
Focus Set Up
Setting the strategic focus by accompany you, define a unique, differentiated and powerful idea and value proposition that sets the way forward.
Alignment
Align strategy, organisation & resources, ensuring that their development is 100% lined up with the positioning, so that everyone -internal & external- is on the same page.
Project Stewardship & Performance
I monitor how consistent you are. I guide and support the organisation through the implementation to build the right perceptions, and to regain strategic focus.
I ACCOMPANY founders, owners, boards and ceos
Global reach & Experience*
from Barcelona to the world
We start working even before your organization,
consultancy or agency begins
*Organizations where our partners have been working for. Full list larger than 150.
